T-Mobile is helping boost the fan experience this week at the KPMG Women’s PGA Championship, a major women’s golf tournament hosted by Sahalee Country Club in Sammamish, Wash. The Bellevue,… Read More
A modest tee shot away from Boeing’s airplane assembly factory in Renton, Wash., golf balls are taking flight at a sprawling new Topgolf sports and entertainment venue that opened on… Read More
FOLLOW-UP: Worth the drive: An inside look at Topgolf’s newest high-tech sports venue — within range of Seattle Topgolf is ready to swing into action south of Seattle at its… Read More
Before you take yet another mulligan, consider that the tool to improving your golf game might not be found in your bag of clubs. The makers of an app that… Read More
It started with a veteran tech executive trying to improve his golf game. Now Brett Campbell has turned his sports interest into a new venture firm. Campbell, co-founder of workplace… Read More
Watching the world’s top golfers at The Open Championship at Carnoustie this week, I was struck by a juxtaposition of old and new. As the guys practiced on the 176-year-old… Read More
FOX Sports is once again tapping new technology to enhance its golf broadcast. The company’s coverage of the 117th U.S. Open, one of four annual major championships on the PGA Tour,… Read More
Caddies are trying to make a comeback — albeit in a virtual way. Arccos, a Stamford, Conn.-based startup that builds golf-shot tracking technology, today announced a new product in partnership with… Read More
Intel continues to push forward with its virtual reality technology in the sports world. The tech giant today announced a partnership with the PGA Tour to live stream the action… Read More
IBM is using new technology to help speed up the highlight reel production process at the Masters golf tournament in Augusta, Ga. The company, which has provided technology support at the Masters for… Read More
Bryson DeChambeau is clearly the PGA Tour’s geekiest golfer. The 23-year-old California native who earned a physics degree from Southern Methodist University has brought his data-driven, science-influenced, and exceptionally eccentric… Read More
Topgolf is coming to Seattle — but only temporarily. The fast-growing high-tech golf entertainment complex operator will take over Safeco Field next month with its first-ever “Crush” event that will give… Read More
As a veteran entrepreneur and angel investor, David Vanslette saw how new technology like location data and predictive analytics was changing the way companies do business. Now he’s decided to apply that realization to… Read More
Embed from Getty Images The golf grip is getting geeky. PGA Tour golfer Bryson DeChambeau worked with Microsoft and Seattle-area startup Sensoria over the past eight weeks to create a… Read More
Scott Oki has cashed in again. The ex-Microsoft vice president, who made millions by building the company’s international operations and then left in the early 1990s and eventually purchased a number golf courses, sold… Read More
ATLANTA, GA. — Most NFL followers are likely now familiar with the Microsoft Surface, given that the device has become a mainstay on sidelines as a training tool that players and… Read More
ATLANTA, GA. — In terms of broadcasting, golf is a unique. Unlike football, basketball, baseball, and most other sports, there is not one field or one ball. Up to 156 players tee… Read More
Topgolf, which operates nearly 30 popular golf entertainment complexes globally, has arrived in the Northwest. The Dallas-based company will open its 28th facility in Hillsboro, Ore. on Aug. 5, bringing its… Read More
IBM is helping fuel another round of technology improvements at the U.S. Open. The world’s top golfers will descend upon Pittsburgh in two weeks, competing in golf’s second major championship of… Read More
The fruits of Microsoft’s new partnership with the PGA Tour are starting to show. In a blog post published today, Windows Marketing General Manger Jeremy Korst detailed how the PGA Tour… Read More
How can augmented reality technology help the PGA Tour engage fans, design courses, improve operations, and provide benefit to golfers? The tour wants to find out, and it’s getting help… Read More
Microsoft continues to invest in golf. The Redmond-based tech giant will be the founding sponsor of the 2016 KPMG Women’s PGA Championship, taking place at Sahalee Country Club just down the… Read More
EVERETT, Wash. – When experts at Callaway Golf sought Boeing’s help to improve their golf clubs’ aerodynamics, Boeing turned to a special breed of engineers: recent hires with a hunger for projects… Read More
What do aerospace and golf have in common? For the Boeing Co. and Callaway Golf, it’s a new line of golf clubs that have been tweaked to optimize the air… Read More
View image | gettyimages.com Jason Day is now the world’s best golfer and one Bellevue, Wash.-based travel expense software company couldn’t be more thrilled. When Concur first announced that it was… Read More
Earlier this year, Microsoft and TaylorMade teamed up to help track your golf game. Today, TaylorMade and Microsoft announced the upcoming integration of TaylorMade’s myRoundPro into the Microsoft Band, promising to help you improve your… Read More
Technology has played a key role in each of this year’s major golf tournaments, and this weekend at the 97th PGA Championship is no different. The world’s top golfers will… Read More
Jordan Spieth didn’t arrive earlier than most players at this week’s British Open, having played the John Deere Classic just a few days earlier in Illinois and winning his fourth… Read More
AURORA, Ore. — As we approach the fifth hole at Langdon Farms, one of my playing partners asks me if I work for Intel. I do a quick scan of my shirt,… Read More
Golf isn’t the easiest sport to broadcast, and FOX Sports surely found that out on the shores of Puget Sound After inking a 12-year broadcast deal with the United States Golf… Read More